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Learn how to achieve the best results in spa and wellness centers.
Discover ways to ensure your spa or wellness center is financially successful with this course taught by experts in the spa and wellness industry.
On the course you will explore important financial concepts and strategies, and learn how to apply them to your own spa or wellness center. You will get to grips with financial statements, revenue management principles, KPIs, and more. You should leave the course confident in your ability to improve the financial performance of spa and wellness centres
What topics will you cover?
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- Identify the financial structure of a spa and why it’s important.
- Recognize the main Revenue Streams and Cost Centers in a Spa or Wellness Center.
- Analyze Spa Revenue Management.
- Prepare and interpret a Spa Budget.
- Develop a Strategic Profit Management Plan.
What will you achieve?
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- Identify different revenue streams and cost structures in a spa and wellness center.
- Apply the most up-to-date Profit and Loss Benchmarks in the industry.
- Develop the possible and most effective Revenue Management strategies in a Spa.
- Produce and Interpret a Spa Budget.
- Develop an effective Profit Management Plan.
WHO IS THIS PROGRAM DESIGNED FOR?
This course is for spa and hospitality professionals responsible for, or involved in, the finances or operations of spa real estate or spa investments. It is also suitable for those working in spa financing and asset management.
Some proficiency with Excel will be helpful.
Some principles of finance are preferred but not required.
PROGRAM STRUCTURE
This Online Certificate Program has an estimated duration of 12 hours. We recommend at least six hours per week of study time to allow you to cover all of the content in two weeks.
The format is 100% flexible.
Module 1- Do you know how to conduct the financial management of a Spa?
Module 2- Do you know how to strategically plan your future spa performance?How are spas and wellness centers organized?
Mariana Palmeiro
She holds a Master Degree in Hospitality Management from Cornell University (MMH’07) and a Bachelor in Economics. She spent 10 years in Asia working on numerous projects of spa and wellness, mainly as a Project Manager for new spa and wellness centre openings; as well as a hospitality consultant where she opened and managed hotel spa operations. Mariana also spent two years at the Glion Institute of Higher Education in Switzerland driving the development content and courses focussed on spa and wellness management – taking a special interest in executive education and the further development of hoteliers in the world of wellness. Currently Mariana leads the consultancy and advisory company Well Culture where she works in the development of medical and wellness experiences in existing operations as well as new developments of wellness and medical hotel and resort concepts. She is also a visiting lecturer at both Glion Institute of Higher Education and Les Roches.
Enrollment process
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