Este MOOC (Massive Open Online Course) está diseñado para profesionales del turismo que quieran explorar las influencias y tendencias digitales de la industria. Dirigido por expertos en comunicación y marketing, este curso 100% online cubre el marketing de influencers, la creación de contenidos, el engagement del público y el posicionamiento estratégico dentro del sector turístico. Los participantes aprenderán a utilizar eficazmente las herramientas digitales para mejorar su presencia e impacto en el mercado turístico. Al finalizar, recibirán un certificado que reconoce sus conocimientos y experiencia en este campo en evolución.

Este MOOC (Massive Open Online Course) está diseñado para profesionales del turismo que quieran explorar las influencias y tendencias digitales de la industria. Dirigido por expertos en comunicación y marketing, este curso 100% online cubre el marketing de influencers, la creación de contenidos, el engagement del público y el posicionamiento estratégico dentro del sector turístico. Los participantes aprenderán a utilizar eficazmente las herramientas digitales para mejorar su presencia e impacto en el mercado turístico. Al finalizar, recibirán un certificado que reconoce sus conocimientos y experiencia en este campo en evolución.

Welcome to Scientific Heritage and Tourism, a groundbreaking course designed to explore the powerful relationship between scientific heritage and the tourism industry. Developed through a unique collaboration between the University of Sharjah's College of Communication and the National Autonomous University of Mexico (UNAM), this course invites you to dive into the ways scientific discoveries, historical innovations, and technological milestones contribute to shaping tourism on a global scale. From exploring the preservation of scientific landmarks to understanding the role of education and culture in tourism, this course offers a comprehensive perspective on how the past and present scientific legacies influence the future of travel and cultural exchange. Whether you're passionate about tourism, heritage preservation, or scientific communication, this course will equip you with the knowledge and tools to critically engage with the ever-evolving world of scientific tourism.

Welcome to Scientific Heritage and Tourism, a groundbreaking course designed to explore the powerful relationship between scientific heritage and the tourism industry. Developed through a unique collaboration between the University of Sharjah's College of Communication and the National Autonomous University of Mexico (UNAM), this course invites you to dive into the ways scientific discoveries, historical innovations, and technological milestones contribute to shaping tourism on a global scale. From exploring the preservation of scientific landmarks to understanding the role of education and culture in tourism, this course offers a comprehensive perspective on how the past and present scientific legacies influence the future of travel and cultural exchange. Whether you're passionate about tourism, heritage preservation, or scientific communication, this course will equip you with the knowledge and tools to critically engage with the ever-evolving world of scientific tourism.

This MOOC (Massive Open Online Course) is designed to equip tourism researchers and practitioners, AI and chatbot developers, as well as policymakers with the ability to design chatbots that deliver digital nudges, addressing behavioral biases, and promoting responsible tourism practices.