This MOOC (Massive Open Online Course) is designed for tourism professionals who want to explore digital influences and trends in the industry. Led by experts in communication and marketing, this 100% online course covers influencer marketing, content creation, audience engagement, and strategic positioning within the tourism sector. Participants will learn how to effectively use digital tools to enhance their presence and impact in the tourism market. Upon completion, you will receive a certificate recognizing your knowledge and expertise in this evolving field.
This MOOC (Massive Open Online Course) is designed for tourism professionals who want to explore digital influences and trends in the industry. Led by experts in communication and marketing, this 100% online course covers influencer marketing, content creation, audience engagement, and strategic positioning within the tourism sector. Participants will learn how to effectively use digital tools to enhance their presence and impact in the tourism market. Upon completion, you will receive a certificate recognizing your knowledge and expertise in this evolving field.
This MOOC (Massive Open Online Course) is designed to equip tourism researchers and practitioners, AI and chatbot developers, as well as policymakers with the ability to design chatbots that deliver digital nudges, addressing behavioral biases, and promoting responsible tourism practices.
Apprenez à organiser avec succès des événements corporatifs et sociaux grâce à notre formation complète en événementiel d’entreprise.
Explorez le concept de transformation numérique dans le secteur du tourisme. Apprenez à mettre en œuvre des stratégies efficaces, à embrasser l’innovation et à renforcer l’engagement client ainsi que l’excellence opérationnelle.
Développez des stratégies marketing de destinations touristiques performantes : analyse de marché, positionnement concurrentiel et mise en œuvre efficace de campagnes.
This Massive Open Online Course (MOOC in Arabic) is suitable for managers and high potential individuals seeking to update their knowledge in tourism industry management and its integration into the Tourism, Hospitality and Destination Management industries. This is achieved through the 100% online training course that includes multimedia content, short videos with professors and experts, readings, exercises and activities and many other learning materials within specific modules. You can enroll and study the content for free and only pay € 49 if you want to do the assignments and receive a certificate of completion.
Découvrez les cadres juridiques et les politiques qui façonnent le tourisme mondial et apprenez à naviguer dans l'industrie du voyage exigeante et numérique d'aujourd'hui.
Apprenez les bases du management du tourisme en suivant à votre rythme cette formation en ligne couvrant stratégie, finance, marketing numérique et innovation.
Explorez la stratégie, la finance, le marketing digital et la gestion des opérations pour acquérir une compréhension plus approfondie de la gestion moderne du tourisme, en apprenant à tirer parti de la technologie et des données clients.