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Booking.com

Booking.com 的使命是让每个人都能更轻松地体验世界。公司于 1996 年在阿姆斯特丹成立,现已从一家荷兰小型初创公司成长为全球顶尖的数字旅游公司。Booking.com 通过技术投资,消除了旅行中的种种不便,将数百万游客与难忘体验无缝对接。作为全球最大的旅游市场平台之一,Booking.com 不仅服务于知名品牌,也支持小型商家,帮助各种住宿场所吸引全球客户,拓展业务。

Courses offered by Swiss Education Group

Course

Get Certified: Design Thinking for Rural Tourism Development

This MOOC is designed to help participants tackle the unique challenges and opportunities in rural tourism through a human-centered, problem-solving approach. The course offers practical tools and methodologies for developing innovative, sustainable, and community-driven tourism solutions. By focusing on design thinking, it enables learners to create tourism experiences that support local economies while preserving the cultural and environmental heritage of rural areas. The course covers topics such as stakeholder engagement, sustainable development, and creative problem-solving, using real-world case studies and best practices to provide actionable insights. Whether you're a rural tourism entrepreneur, community leader, or tourism professional, this MOOC will equip you with the skills to design and implement effective, sustainable tourism products and strategies for rural destinations.

Course

Design Thinking for Rural Tourism Development

This MOOC is designed to help participants tackle the unique challenges and opportunities in rural tourism through a human-centered, problem-solving approach. The course offers practical tools and methodologies for developing innovative, sustainable, and community-driven tourism solutions. By focusing on design thinking, it enables learners to create tourism experiences that support local economies while preserving the cultural and environmental heritage of rural areas. The course covers topics such as stakeholder engagement, sustainable development, and creative problem-solving, using real-world case studies and best practices to provide actionable insights. Whether you're a rural tourism entrepreneur, community leader, or tourism professional, this MOOC will equip you with the skills to design and implement effective, sustainable tourism products and strategies for rural destinations.

Course

Get Certified: Tourism Product Development and Marketing for Rural Areas

This MOOC is designed to help participants recognize opportunities, engage with stakeholders, create meaningful experiences, and apply effective marketing strategies. With a strong focus on sustainability and responsible tourism, it incorporates real-world case studies and best practices. By the end of the course, participants will be equipped to develop and promote rural tourism initiatives that benefit local communities. It is ideal for destination managers, travel agents, tour operators, entrepreneurs, community leaders, marketers, researchers, government officials, and non-profit professionals committed to fostering sustainable rural tourism

Course

Tourism Product Development and Marketing for Rural Areas

This MOOC is designed to help participants recognize opportunities, engage with stakeholders, create meaningful experiences, and apply effective marketing strategies. With a strong focus on sustainability and responsible tourism, it incorporates real-world case studies and best practices. By the end of the course, participants will be equipped to develop and promote rural tourism initiatives that benefit local communities. It is ideal for destination managers, travel agents, tour operators, entrepreneurs, community leaders, marketers, researchers, government officials, and non-profit professionals committed to fostering sustainable rural tourism

Course

Get Certified: INFLUENCES AND DIGITAL TRENDS

This MOOC (Massive Open Online Course) is designed for tourism professionals who want to explore digital influences and trends in the industry. Led by experts in communication and marketing, this 100% online course covers influencer marketing, content creation, audience engagement, and strategic positioning within the tourism sector. Participants will learn how to effectively use digital tools to enhance their presence and impact in the tourism market. Upon completion, you will receive a certificate recognizing your knowledge and expertise in this evolving field.