In recent years, the digital transformation of tourism has accelerated, both in terms of consumer habits and, increasingly, in how people travel and experience their chosen destinations. To keep pace, tourism businesses must increasingly become more innovative, not just in their business models but in...

In 2019, destinations worldwide received 1.5 billion international tourists -- a new record. While economic data was positive, the escalating costs of overburdened ecosystems and strained infrastructure were causing an invisible burden on destinations worldwide. Seventy percent of surveyed sites near heritage attractions, along coastal...